Your wedding dress by the Wedding shop alderley edge

Now that the perfect person has popped the question and the answer was a resounding YES! and that very exiting time has come to choose your wedding dress.


At the Wedding Shop we believe in offering you a service that is second to none. To help you along we have put together some answers to the most common questions we get asked. Then when you have your appointment with us you’ll find a very friendly reception ready to go that extra mile to make your wedding dress perfect for you.

Before your appointment

When you ring us to make an appointment at The Wedding Shop we like to find out a little bit more about you so that when you come in we have an idea of who we are expecting. Listed below are a few of the things we’ll ask you and why.

Wedding Date

This is obviously crucial information! Most brides start looking for their wedding dress one year to eighteen months in advance of their big day. However, some can start to plan six or even only three months before, which when planned well is still plenty of time to get everything organised depending on your suppliers. In wedding dress terms the usual minimum order time is six months before the wedding day. However, there are many variations to this. Check with the shop first.


One of the things we ask is if you have thought about your wedding dress budget. From experience we know that when planning a whole wedding, if you don’t keep an eye on costs things can very easily start to spiral our of control, so planning is key.

Many brides have not really thought about it at this point, but to give an estimate our dresses range from £600 to about £4500 with the majority being between £1000 and £2000. We always try to recommend that you have a think about your dress budget before you come in so that we can show you dresses that not only suit you, but also suit your budget. If, when you start to try the dresses on, there is a dress we think is absolutely perfect for you, which may be a little above your guide price, then we will show it to you and advise you of the price to avoid any surprises should it be ‘The One’. NB – When choosing where to visit we would advise giving a shop your intended budget, even if they do not ask for it, in order to avoid any potentially difficult situations.


It is a good idea to have a look through magazines and get an idea of the kind of bridal style you prefer. If you bring in a selection of pictures we can show you things that will fit beautifully with your ideas. Having said that, very often you can change your mind when you actually start to try dresses on. You might originally think you want a really simple bohemian style and end up with lots of detail and sparkle and a full skirt and long train; be prepared to surprise your self and keep and open mind.

At your appointment – What to expect

Further to our chat, when you arrive we’ll talk you through your ideas and how it all works. Then between us we’ll help you choose a selection of dresses to see which style is going to suit you best, and then…let the fun begin! we will just keep bringing dresses for you to try and you’ll find quite quickly that you find a style of dress that is perfect for your body and personality. Once we’ve narrowed it down, we’ll start to explore that  shape further with all kinds of different designs and details.

Who to bring

We always suggest that you bring with you a trusted friend or relative (or two) who really knows you. We can advise on shape, but as mentioned before, your personality is a huge part of the wedding and naturally the dress will reflect is as well. Furthermore, although it is tempting, if you bring all your friends and family you also bring with you a lot of very different opinions and in these early stages it can get quite confusing. Try to remember that the only opinion that really counts is yours.

What happens next? – The Decision

this depends entirely on you. If you have decided on ‘The One’ then you will be measured for your dress. if you have a shortlist you will have another appointment to try them again. This is very helpful as you can see them with fresh eyes; very often the first appointment si so full it can be hard to remember which dresses had which details and which you liked best. Don’t worry; we keep a detailed record of your appointment so we can have everything ready for your next session when you come in.


When you have made the big decision, we will order your chosen wedding dress to arrive approximately 2 months before the big day. This gives you time to enjoy trying accessories and us time to alter it properly.

Your final fittings will take place starting six weeks before the wedding to account for any last minute changes in shape; your final fitting will be about a week before. Obviously, all of the above are worked around each individual bride’s requirements in order to make the experience as simple as can be. We will also keep your dress for you until you are ready to collect it, at which time it will be expertly pressed and finished perfectly, ready for the big day.

In simple terms, that’s it. during the course of your time with us you’ll get to know the whole team and we will do our very best to help make preparing for your wedding as simple and enjoyable as possible .

Words by The Wedding Shop


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